Savannah
Eden Bradley





Savannah Eden Bradley is a writer, fashion editor, and creative consultant born in 1999. She is the founder and Editor-in-Chief of fashion theory magazine HALOSCOPE

Her work, which focuses on fashion as a critical art, business, and cross-cultural interlocutor, has appeared in Rookie, Business Insider, and i-D, among other outlets.

She was named UNC-Chapel Hill’s 2018 Thomas Wolfe Scholar and graduated in 2022 with dual degrees in English & Comparative Literature and Creative Direction. In 2020, she was named YOOX NET-A-PORTER’s Incredible Girl of the Future for her work in fashion media.

She also works as a creative consultant for both established and burgeoning fashion brands, covering the breadth of trendspotting, branding, and marketing strategy. You can reach out about consultations here

At this very moment, she is most likely either listening to Joni Mitchell or trying to find a good deal on a pair of vintage silver cowboy boots. Probably both.

As seen in PORTER, The Wall Street Journal, and more.

You can send her a love letter or inquiries here (she doesn’t bite).




ICYMI




The Emperor’s Wearing Brandy Melville
Delude


“Little flowers, bluebells and jasmine, pox t-shirts and miniskirts. The fabric is blanched, a little pilly, made to look vintage. On their website, willowy models amble down empty cobblestone streets, basking in sunlight and holding ice cream cones. The clothing hangs off of them like an afterthought, a piece of drapery, weighed down only by air.

That design ethos — romantic-yet-uncomplicated, ditsy-yet-not-dainty, suggestive-yet-not-sexual — is Brandy’s appeal: clothing for the girl who wants you to find her sexy but does not want you to know she wants you to find her sexy. “


Read here